John-Paul Flintoff

How I Tried To Understand My Audience

The audience is like my instrument. It's not just me up there, it's collaborative
— Bobby McFerrin

Creative Conscience helps young people focus on using their talents to share things that matter.

In this episode I tell a group of people I don’t know the crucial importance of focusing on your audience.

That focus, and a clear sense of purpose, is much more important than anything else (don’t make the beginner’s mistake of thinking the subject is most important).

Find out more about Creative Conscience.

As I mention at the end, if you buy my new book and send me proof of purchase, I will send you a signed, limited edition post-card sized print of my own art. Only 100 available (UK only).

Recent podcasts

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  2. "Everybody needs a jolly good listening to" | Interview with author Wendy Jones
  3. "I Thought I Didn't Need Supervision" | Interview with Jenny Rogers
  4. "When I'm On My Deathbed I'll Remember This"
  5. On The Pleasures Of Copying Out Great Writing By Hand
  6. A Guide To Being A Coachy Friendy Agenty Kind Of Person
  7. My First Wedding Speech: blow by blow, by Rebecca Twomey
  8. "It's A Sin To Bore For Jesus"
  9. Talking As Therapy, And Just Talking
  10. "Read It Aloud": an interview with voice artist Kris Dyer

Posted: February 7, 2021


John-Paul Flintoff headshot, with Yours Truly written across it John-Paul Flintoff is author of six books, in 16 languages, including How To Change The World and A Modest Book About How To Make An Adequate Speech. He worked for 15 years as writer and associate editor on the Financial Times, the Sunday Times and other papers and magazines.

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